Monday, November 18

Royal Enfield: On the path to a comeback

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Royal Enfield: On the path to a comeback

There has been fervour around motorcycles in India for quite some time; it can be traced all the way back to the usage of the first cycles during the pre-independence era. Since that time period a lot of bikes have come and gone, but one brand has been constantly producing cycles for decades now, Royal Enfield.

The British motorcycle company has been around since the early 1900s in India and continues to dominate the market in the middle cylinder market. Lately, however, their market sales have somewhat subsided. This is due to the fact that there has been an increase in the influx of foreign manufacturers in India and they have been introducing new types and segments of cycles more approachable to Indian crowds.

Recently Royal Enfield has decided to step up the approach and introduce two powerful new motorcycles in the country. These are the new Interceptor 650 and the GT 650, the former is a street-styled bike and the latter follows designs from the cafe racer concept. Both models are the flagship launch of 2018 and show an increased effort from the brand to launch exciting bikes in the country.

Both the interceptor and the GT 650 mark the entry of the company in the twin cylinder cycle segment and are set to come in at the very competitive pricing of around 3-4 lakhs. The cycles share the same 647 ccs four-stroke parallel twin engine, which produces 47 brake horsepower while giving a peak torque of 52 nm. The bikes are able to touch speeds in excess of 160kmph due to the sheer power of the engines. The engine is also air and oil cooled for better performance. It gets a 270-degree crank and comes with a six-speed gearbox and slipper clutch as standard. It is by far the most advanced engine and transmission system constructed by Royal Enfield 650.

Apart from the superb new engine, the bike will also have some other great features. These include telescopic front forks and gas charged rear shock absorbers, the bikes will also come with disk brakes on both the front and the back and also has dual channel ABS as standard. Such safety features make the bike one speedy and easy to handle machine. The only key difference between both the bikes is the styling and the ergonomics.

The interceptor 650 is aimed at more masculine and power-loving crowds who have an affinity towards naked street bikes. The GT 650 is for those with slightly more sophisticated tastes and like the cafe racer look, and love to take their bikes out on long rides, through windy roads. Both the Royal Enfield interceptor and the GT are set to launch globally during the last week of September. But its launch in India is scheduled around the holiday period and the bikes are sure to come with enticing financing options and a host of accessories. If you have been on the lookout for some different class of powerful bikes, the Royal Enfield cycles might just be worth keeping your eye on.

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